EU Delegation Instagram Power Ranking – Nov 2024
This EU Delegation Instagram Power Ranking provides a detailed analysis of the performance of EU Delegation Instagram accounts worldwide during November 2024. The ranking evaluates key metrics, including total followers, audience engagement, and engagement per post, to highlight the most effective accounts in connecting with their audiences. This report serves as a benchmark for assessing the EU’s social media outreach and identifying areas of excellence and potential improvement.
A total of 96 EU Delegation Instagram accounts were included in this analysis.
Top 20 EU Delegation Instagram accounts by audience
| Rank | Delegation Name | Channel | Followers |
|---|---|---|---|
| 1 | EU Delegation to Venezuela | @ueenvenezuela | 61,649 |
| 2 | EU Delegation to Algeria | @ue_algerie | 54,397 |
| 3 | EU Delegation to Argentina | @ueenargentina | 51,809 |
| 4 | EU Delegation to Turkey | @euinturkiye | 51,120 |
| 5 | EU Delegation to Indonesia | @uni_eropa | 45,487 |
| 6 | EU Delegation to Morocco | @ue_au_maroc | 40,897 |
| 7 | EU Delegation to Peru | @ueenperu | 34,723 |
| 8 | EU Delegation to Nigeria | @euinnigeria | 32,992 |
| 9 | EU Delegation to Paraguay | @ueenparaguay | 30,702 |
| 10 | EU Delegation to Brazil | @uenobrasil | 29,889 |
| 11 | EU Delegation to Dominican Republic | @unioneuropeard | 29,432 |
| 12 | EU Delegation to the United States | @euintheus | 26,675 |
| 13 | EU Delegation to Mexico | @uemexico | 26,480 |
| 14 | EU Delegation to Uruguay | @ueenuruguay | 23,068 |
| 15 | EU Delegation to Albania | @euinalbania | 19,666 |
| 16 | EU Delegation to Serbia | @eusrbija | 19,467 |
| 17 | EU Delegation to Colombia | @ueencolombia | 19,297 |
| 18 | EU Delegation to ASEAN | @euinasean | 18,890 |
| 19 | EU Delegation to the Palestinians | @euandpalestinians | 17,120 |
| 20 | EU Delegation to Jordan | @euinjordan | 16,363 |
Performance highlights: Top 3 accounts
1. EU Delegation to Venezuela
The account @ueenvenezuela leads with 61,649 followers and consistently high engagement. Posts focusing on EU-funded humanitarian aid projects resonated strongly with local audiences. Content highlighting educational opportunities, such as the European Education Fair, attracted significant attention, showcasing EU support for students. A number of posts addressing gender-based violence, promoting safety for women and girls, achieved significant engagement, reflecting the audience’s interest in social issues. Community-focused cultural and sports events, including interactive campaigns, further demonstrated a clear connection to local priorities.
2. EU Delegation to Algeria
The account @ue_algerie ranks second with 54,397 followers and strong engagement on targeted themes. Posts related to local cultural events, such as the International Book Fair, drew substantial interaction, focusing on education, environmental discussions, and cultural exchanges. Youth-focused educational programs, particularly Erasmus+ opportunities, resonated with audiences, reflecting interest in skill development. Content addressing social issues like violence against women demonstrated the account’s ability to connect on impactful, locally relevant themes.
3. EU Delegation to Argentina
The account @ueenargentina holds third place with 51,809 followers and a balanced mix of content driving engagement. Posts highlighting trade agreements and their impact on local businesses garnered strong engagement, reflecting interest in EU-Argentina economic ties. Cultural and social initiatives, such as posts celebrating Pride Month and EU-backed scholarships, performed well by fostering a sense of community and inclusion. Content addressing climate change and environmental issues resonated, showcasing EU efforts in sustainability and raising awareness of global challenges.
Geographical overview
The top 20 accounts reflect a diverse geographical spread:
- Latin America: Accounts like @ueenvenezuela and @ueenargentina demonstrate strong reach and interaction, emphasizing the EU’s cultural and diplomatic efforts in the region.
- Africa: @ue_algerie and @ue_au_maroc highlight the EU’s focus on fostering partnerships in North Africa.
- Asia-Pacific: @euinturkiye and @euinasean showcase the EU’s strategic communication in the Asia-Pacific region.
- Europe and Neighbourhood: Accounts like @euinalbania and @eusrbija underscore ongoing efforts to strengthen ties within the EU’s immediate vicinity.
This is not an official EU publication. It is performed by Stratcom PRO as a pilot, using Sprout Social to analyse the accounts. If readers want to suggest improvements or ask for more information about the performance of a particular EU Delegation account, please write to social@stratcompro.eu.