#FamilyConnections professional photo contest and awards gala

As a powerful example of a values-driven communication campaign, together with the EU NEIGHBOURS EAST team we organised the #FamilyConnections photo contest. The contest brought together 421 professional photographers from Eastern Partnership countries and was conducted in partnership with the renowned Fotofestiwal, which featured select winners in its prestigious international exhibition in Poland. Highlighting the theme of family, the campaign content reached an impressive 7.5 million impressions across partner networks and influencer social media platforms. The awards gala in Georgia, co-hosted with the Tbilisi Photography and Multimedia Museum, was a high-level event attended by celebrities, media, cultural figures, and influencers, receiving widespread media coverage on leading TV channels.