News

Stratcom PRO has successfully delivered the European External Action Service (EEAS) Communication and Outreach Strategy 2025–2029, developed with support from GOPA PACE. The strategy sets the direction for how the EU will communicate its external action in the years ahead: strengthening Europe’s global voice, improving coherence across institutions and EU Delegations, and advancing innovative, audience-centred […]

We are proud to announce that our campaign “Above the Noise: EU campaign for youth in Africa” has been shortlisted for the European Excellence Awards 2025 in the category “Educational Content & Awareness Campaign.” The European Excellence Awards celebrate the most outstanding achievements in communication and public relations across Europe. Out of hundreds of entries […]

Stratcom PRO has been selected by the European External Action Service (EEAS) to develop its new Communication and Outreach Strategy 2025–2029, with support from GOPA PACE. The strategy will define how the EU communicates its external action over the coming years: strengthening Europe’s global voice, improving coherence across institutions and Delegations, and promoting innovative, audience-centred […]

The Above the Noise campaign (Au-delà des échos in French-speaking countries), developed by Stratcom PRO and GOPA PACE for the European External Action Service Sub-Saharan Africa Strategic Communication Task Force, concluded in August with powerful results across five African countries. From 17 February to 4 July 2025, the campaign engaged young people in Ghana, Nigeria, […]

From rainbow crosswalks to rap videos, dog memes to Eurovision shout-outs – EU Delegations got creative in May, and audiences responded. Social media lit up with Europe Day celebrations, bold Global Gateway stories, and plenty of posts that weren’t afraid to be fun, human, and locally rooted. Facebook remained the leading platform for reach and […]

Stratcom PRO’s Janis Rungulis joined leading global voices at the Conference on Disinformation and Manipulation and Interference of Foreign Information (FIMI) in Buenos Aires on 12 May 2025. Organised by the EU Delegation to Argentina in partnership with the embassies of Poland, France, Canada, the United Kingdom, and Ukraine, the event brought together experts to address the […]

Facebook continues to lead as the most impactful platform for EU Delegations, particularly across Asia and Africa, where cultural celebrations and development-related content drove high interaction. Instagram shows strong promise as a space for youth-focused storytelling and community events. Twitter/X remains more static in reach but holds relevance for political statements, diplomatic positioning, and human […]

Visuals are no longer optional on social media – they’re central. Without a strong photo or video, even the most important message can get lost. And the choice of the visuals will directly impact how your message is received. But what does “good” look like when it comes to social media images? And can formal […]

Introduction A solid social media presence is one of the key aspects of effective communication nowadays, both for private companies and public institutions. Instagram is one of the most popular platforms with almost 2 billion active users as of 2024, and its visual storytelling capabilities make it a powerful tool for engaging with audiences. And […]

As part of a regional seminar organised by the Strategic Communication and Foresight Directorate of the European External Action Service, Press and Information Officers from 27 EU Delegations across the Americas came together in Brussels from 17-21 March to strengthen their communication efforts. Stratcom PRO delivered two dedicated sessions at the seminar tailored to the […]